Monday, 11 July 2016

Our obsession with bags and handbags

Our nation’s love of bags and handbags is more than an obsession. In fact, recent research suggests that women in the UK own in excess of 192 million handbags and have spent more than £7 billion in the process. Almost fifty percent of UK women now own seven or more handbags whilst an avid ten percent have more than fifteen bags in their own personal collection. Ladies in Edinburgh and London spend the most on handbags.

The main reason for purchasing a new handbag was for a special occasion, although a quarter of UK women interviewed purchased as an impulse buy or because the bag was on offer. A fifth said they bought for a new season. Most agreed that a new handbag made them feel good.

Bag capacity was found to be more important than colour or price when it comes to buying a new handbag. And despite our love of a good selection, forty-eight percent of us remain loyal to an old favourite, usually black, and use just the one handbag every week.

Victoria Beckham is mooted as best celebrity handbag designer, just beating Rihanna, Mischa Barton, Kim Kardashian and Paris Hilton in the voting and coming well ahead of Cheryl Fernandez-Versini, Kate Moss, Alexa Chung, Beyoncé, Nicole Scherzinger and Taylor Swift. Victoria was also named as the celebrity with the most coveted handbag collection.

The average price a woman pays for a new handbag is usually double to what a man would pay for a bag. Men own on average three ‘man’ bags each. David Beckham is seen as having the best bag collection, followed by Gok Wan, Christiano Ronaldo, Joey Essex and Kanye West.

The top five most coveted handbags:
Shoulder bag – 80%
Cross body bag – 48%
Clutch – 50%
Tote – 28%
Satchel – 22%

Designer bags aside, buying a new bag or handbag doesn’t need to break the bank and as the research shows, we all love treating ourselves from time to time. Shoulder bags and satchels continue to be big trends over the coming months and at bespoke offers we have a fabulous range of bags to ensure everyone can find their perfect match.

Bag and handbag lovers who would like to find out what’s on offer should visit

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